AI Insights · Timothy · October 2021
Performance of Top 5 Hasbro Games on Unified Platform in South Africa, Q3 2021
In Q3 2021, Hasbro games like Scrabble® GO and Adventure Escape Mysteries showed varied performance trends in South Africa, with notable shifts in weekly revenue, downloads, and active users.
In Q3 2021, the top 5 Hasbro games on a unified platform in South Africa exhibited diverse performance metrics. The data, sourced from Sensor Tower, highlights trends in weekly revenue, downloads, and active users for each game.
Scrabble® GO - New Word Game saw fluctuating weekly revenue, peaking at around $1.4K at the end of June and experiencing a gradual decline, closing the quarter at approximately $937. Weekly downloads showed a downward trend from 3.3K at the beginning of the quarter to around 1.4K towards the end. Active users also decreased from 18.7K to roughly 15.1K over the quarter.
Adventure Escape Mysteries experienced a significant increase in weekly revenue, starting at $578 and peaking at $1.9K by the end of August, before settling around $870. Download numbers followed a similar upward trend, with a noticeable rise from 884 to 1.2K. Active users increased steadily from 3K to nearly 4K over the quarter.
Magic: The Gathering Arena showed inconsistent weekly revenue, beginning at $1.3K and dropping to a low of $123 mid-July. The game then rebounded to approximately $1.1K by the end of September. Downloads remained relatively stable, ranging from 85 to 168 per week. Active users hovered around 570 to 659 throughout the quarter.
World of Peppa Pig: Kids Games demonstrated steady weekly revenue growth, starting at $382 and reaching $589 by the end of September. Weekly downloads fluctuated between 2.2K and 3.6K, while active users saw a gradual increase from 11.7K to 12.1K in late August, before stabilizing around 10.6K.
Yahtzee® with Buddies Dice had a relatively stable performance in weekly revenue, beginning at $321 and fluctuating to end the quarter at about $431. Downloads remained low, peaking at 53 and averaging around 30 per week. Active users showed minor fluctuations, starting at 1.1K and closing the quarter at about 986.
For more detailed insights and data, visit Sensor Tower.